Managing Healthcare Costs in a Challenging Market

Within the advertising industry, health plans have traditionally featured comprehensive coverage and substantial employer contributions. While this approach supports talent strategy, it creates significant financial challenges as healthcare costs continue to rise at rates that outpace both inflation and agency growth.

The traditional response to these pressures—reducing benefits, increasing employee contributions, or switching carriers annually—creates disruption without addressing the underlying problem. This reactive approach frustrates employees and ultimately diminishes the strategic value of your healthcare investment.


The Industry Challenge

1. Healthcare costs consistently growing faster than agency revenues
2. Talent expectations for comprehensive coverage remain high
3. Traditional cost-control measures often diminish benefit value
4. Annual carrier changes create administrative burden and employee dissatisfaction

4As Benefits approaches this challenge differently. By leveraging our collective industry strength and specialized understanding of agency operations, we deliver healthcare solutions that maintain quality while controlling costs. Our consultative approach transforms healthcare from a runaway expense into a strategically managed investment in your team.


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How to Receive a Quote

We have the following Group Medical programs available for 4As member agencies:

Fully-Insured Group Medical
Level-Funded Medical programs
Best-in-breed partially self-Insured Group Captive Medical programs